Lauren Resnick

Lauren Resnick is a Growth Consultant at Crews & co. known for her practical, clarity-first approach to helping businesses scale. With 17 years of experience spanning media, marketing, and technology, she works closely with leadership teams to align strategy, build operational structure, and strengthen execution. Lauren specializes in connecting strategy to day-to-day systems, helping companies move from complexity to focus while creating the conditions for growth.

She often operates in a fractional CMO or CRO capacity, guiding go-to-market planning, sales development, and internal communication processes. She is especially skilled at helping teams reconnect around shared goals and make real progress, even in periods of change or uncertainty. Her calm presence, combined with a sharp operational mindset, helps organizations build momentum and stay focused on what matters most.

Lauren holds a BA in International Marketing and Finance from the University of Miami. She continues to deepen her expertise through ongoing professional development in growth strategy, go-to-market planning, sales enablement, and leadership.

Experience

• Lauren built Feedfeed’s revenue arm from the ground up, growing it to over $10 million in revenue and supporting the company’s expansion ahead of its acquisition by People Inc.
• At Viant, Lauren led go-to-market strategy and team alignment through two major mergers, helping reposition the company’s offering and navigate internal shifts.
• Earlier in her career, she expanded AOL’s digital media operations in Canada, driving growth in key markets and shaping commercial strategy.
• Across roles, Lauren has worked with executive teams to improve how organizations communicate, collaborate, and scale. Her work has supported businesses in media, advertising, wellness, real estate, and CPG, as well as companies building or evolving their sales and marketing infrastructure.