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Reframe Anxiety to Push Your Business Forward / Business Lessons from the King (yes, that one)

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I fall down a rabbit hole probably several times a year. Finding one topic, going deep, learning everything I can. Sometimes the topics are business-related, other times they’re just personally interesting (although, let’s be honest, I almost always manage to bring them back around to business). My most recent obsession? The King.

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7.24.2025
Eric Crews

3 Lessons from a Struggling Sales Function

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7.17.2025
Eric Crews

Defend, Extend, Upend: What’s Your AI Strategy?

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Am I the only business owner left who hasn't talked about AI yet? That ends today. On the one hand, I am somewhat AI-ed out. On the other hand, my exploration of the potential for AI—for our own business and for our clients—is really only just beginning.

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7.10.2025
Eric Crews

Everyone’s Day Is 24 Hours. How Do You Spend Yours?

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Entrepreneurship…is greedy. Your business will take all your time if you let it. You’ll never run out of problems to solve or opportunities to chase. The biggest constraint for every business owner isn’t skills or experience or even mindset. It’s time.

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7.3.2025
Eric Crews

Transitioning from Personal to Organizational Accountability

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The best entrepreneurs have a ride-or-die team surrounding them. The kind of team willing to wear multiple hats, extend beyond their job descriptions, and do whatever it takes to move the company forward. This is all great…until it isn’t.

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6.19.2025
Eric Crews

Why Personal Stories in Marketing Outperform Every Time

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Emotions sell. Stories sell. Being human sells. Which of our posts are the top performers? The personal ones. I consistently get more likes on LinkedIn, replies in my inbox, and comments in real life on the personal stories I tell.

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6.12.2025
Eric Crews

When to Choose Simple Over Scalable

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6.5.2025
Eric Crews

Show Your Team You Care and They’ll Show Up for You

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I step into the conference room for the annual meeting. It looks like Santa Claus has made a delivery to my chair. I find my seat among a pile of wrapped gifts, which include AirPod Max headphones and a bottle of Camus wine, complete with a personal inscription, and my favorite candies: Twizzlers and Peanut M&Ms. I should be surprised—shocked even. If this was any other client, I would be.

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5.29.2025
Eric Crews

One Big Question to Start Getting Better Advice

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Have you ever received good advice…and still weren’t sure what to do next? Professional advice is often given as options. You could do A, or B, or C. That’s helpful to a point. But if you aren’t an expert in that area, it may leave you wondering, “Which choice is best for me?”

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5.22.2025
Eric Crews